With growing development, our society is increasingly disconnected from the natural world, leading people to lose interest in protecting nature and the animal wildlife it inhabits. This issue is especially of concern for fast-growing countries like Vietnam, which harbours one of the few remaining biodiversity hotspots on earth. With the ‘Wildlife On The Move’ project in Vietnam, we are bringing wildlife closer to people in an interactive, fun, harmless, and creative way.
Similar to pop-up events, the ‘Wildlife on the Move’ events can easily and quickly be set up and taken apart the same day, allowing to tour around larger geographic areas in various communities. These communities include schools, universities, galleries, cafés, festivals, businesses, and even more remote rural communities in proximity of a threatened species requiring urgent protection.
We believe that ‘planting seeds’ in different communities about the importance of conserving wild animals will lead to cascading effects from the individual level, to local projects, to networks and alliances, and eventually to movements that provide a real collective possibility for change.